Love & Light is a proudly South African collection of artisanal, vegan and cruelty-free soy wax candles that promote mindfulness and natural healing. This small business was founded in 2023 by a South African woman in the healthcare profession who combined her knowledge and passion for self-love, empowerment and mental health to create a product that emphasizes positivity and pure intention. With the use of the finest materials and ingredients, each bespoke candle is handcrafted in small batches to ensure quality and the unique touch that comes from human hands.
The brand name "Love & Light" originates from the founder's Reiki training, where the concept of sending "love, light, and healing" energy is taught. The brand's cherry blossom logo represents renewal, rebirth, and optimism inspired by the book "Ikigai" by Hector Garcia and Frances Miralles.
A key aspect of the brand is using affirmations on each candle. The founder has infused the scent with the feeling it brings while saying the affirmation, believing that the two most powerful words in existence are "I AM," for what comes after them, one becomes. In today's world, where stress and anxiety are a common occurrence, these candles are intended to serve as a reminder to pause and take a moment of calm, peace, and tranquility.
Through the Love & Light candles, the founder aims to bring light into the darkness and spread hope and positivity. With a focus on mindfulness and natural healing, Love & Light is the perfect addition to your self-care routine. By supporting this small business, you are contributing to a bigger dream and helping the underdog come on top. Thank you for supporting Love & Light's mission to promote love, light, and healing energy.
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